1. BlueRush
   Media Profile in Sources
   Resource Type: Organization
   
2. Brand
   Sources Select Resources Encyclopedia
   Resource Type: Article/Report/Letter
   
3. Five Steps to Build a Personal Brand Like Harry Houdini
   Resource Type: Article/Report/Letter
   Published: 2010
   What#s important to know is that Houdini did not strive to build a brand. He worked to generate paying customers. All the publicity stunts he did were for the purpose of getting paying customers. Branding was a byproduct.
4. Frequently Asked Questions about Sources
   Resource Type: Article/Report/Letter
   Published: 2009
   SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, companies, and individuals who want to share their expertise and points of view with the media. The SOURCES directory is used by thousands of reporters and researchers who need to find quotable sources and reliable information for their news stories or research.
5. Getting your story into the media
   Resource Type: Article/Report/Letter
   Published: 2009
   Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people who make stories interesting and informative.
   For more than 30 years, SOURCES has provided a vital networking service connecting journalists with the sources they need # the experts and spokespersons without whom the media would have no stories to tell.
6. Helping you reach the media
   How Sources can help you get more and better media coverage
   Resource Type: Article/Report/Letter
   Published: 2009
   Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity like advertising. SOURCES makes it possible for organizations, institutions, companies, and individuals to reach the media effectively, consistently, and inexpensively. SOURCES has been helping organizations, companies, institutions, and individuals get media attention for over 30 years.
7. How Sources magnifies your Internet visibility
   Resource Type: Article/Report/Letter
   Published: 2009
   How the high Internet ranking of the Sources Web site helps magnify the public profile of organizations and companies who are listed in Sources.
8. How to brand yourself#
   Resource Type: Article/Report/Letter
   Published: 2009
   Besides the self-marketing benefits of a biography, an advantage to writing this document is the actual writing of it. The process of thinking through, prioritizing, characterizing and expressing your career profile forces you to review everything you know about yourself -- and make it explicit.
9. How to Brand Yourself
   Sources News Release
   Resource Type: Article/Report/Letter
   Published: 2009
   At the Marketing Chefs we are often asked to help companies find and define their brand statement. Recently it seemed that a number of friends and business associates were looking for help in re-positioning themselves or providing a bio that fit thei
10. Alan K'necht, SEO, Internet Trends & Innovations Expert
    Media Profile in Sources
    Resource Type: Organization
    
11. Managing your Brand in an Insecure World
    Resource Type: Article/Report/Letter
    Published: 2010
    Brand value is determined in part by your brand and related company activities such as public relations, customer service experiences, as well as successes and failures in the market.
12. Publicity 101 for Colleges
    Sources News Release
    Resource Type: Article/Report/Letter
    Published: 2009
    Q: What's the best way for a college to get continuing media attention?
    A: By being found in SOURCES, the Media's Guide to Experts and Spokespersons
    
13. Tricia Ryan, M.B.A., Author, Speaker, Small Business Coach
    Media Profile in Sources
    Resource Type: Organization
    
14. Sources gives you powerful tools to help you stand out from the crowd
    Resource Type: Article/Report/Letter
    Published: 2009
    An overview of how you can use SOURCES to amplify your message.
    SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their work. Being included in SOURCES positions you as a media source and puts you in line to receive more media calls and more media coverage.
15. 3 Polarizing Branding Secrets from Death Cigarettes
    Resource Type: Article/Report/Letter
    Published: 2010
    Branding is about creating powerful emotions - both love and hate. Figure out who you want to love you. Have you noticed that the strongest brands have lots of enemies?
16. PJ Wade--The Catalyst
    Media Profile in Sources
    Resource Type: Organization
    

Experts on Branding in the Sources Directory

1. Alan K'necht, SEO, Internet Trends & Innovations Expert
2. Tricia Ryan, M.B.A., Author, Speaker, Small Business Coach
3. Speakers Gold