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Keeping Current Bonner, Allan http://www.sources.com/SSR/Docs/HL3401-Bonner-KeepingCurrent.htm Publisher:  Sources, Toronto, Canada Year Published:  2006   Resource Type:  Article/Report/Letter With a blog, a piece in the Globe or an appearance on a cable show that only two percent of the population watches, you can get a bounce or multiplier effect. Mainstream networks and cable news shows are reading blogs on the air to viewers, thus giving them legs. Topics Blogs/Blogging New Media

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